Task: Create a cohesive beverage brand that separates itself from existing popular brands that currently exist, while maintaining a clear brand identity.
Concept: I created this brand to provide citizens of the United States and Mexico with a beverage that tastes like classic Mexican-branded sodas, but as a healthier alternative, featuring probiotics.
Target Audience: Diosa caters to anyone interested in soda but wants to cut the calories of a regular one in half. “Diosa” in Spanish translates to goddess in English.
Process Photos Below*
